Fleet Managers Gain Insight
By: David Greer, February 16th, 2012

Last week, we attended the first-ever FleetForum event. Hosted by Scott Goldman, the CEO of FleetForum, it brought together a select group of fleet managers with a select group of vendors for two days of intense interactions, networking, and learning.
For the fleet managers, it was an opportunity to see presentations, interact one-to-one with senior leaders (in GPS/AVL, leasing, fuel cards), and meet many other vendors that have an impact on their day-to-day fleet operations. For the vendors, it was a chance to show what makes them different, and to communicate the value that they bring to fleet management.
A few of our observations on the fleet managers that we met:
- This is an educated group that is clear on where they are going and what they are looking for.
- Most are aware of GPS and AVL solutions from a fuel management and idling point of view. Few are aware of the numerous ways that a full-featured GPS and AVL solution significantly impacts their business.
We found it compelling how many fleet managers we talked to want to know about the safety aspects of a GPS/AVL solution. For individual drivers, they want to be able to monitor and work with their drivers to improve their driving habits. In several cases, there is concern for single or small teams of workers who use their vehicles in remote locations. And many fleet managers—whose businesses deal with industrial applications (oil and gas servicing, pipeline construction, and other industries—have concerns about where their assets and drivers are located and what they are doing from a liability point of view.
We were pleased to be able to speak with such an educated group of fleet managers and show them that Webtech Wireless can help them use our GPS and AVL solutions to achieve fuel savings, change driver behavior, and reduce risk as it shows up for drivers and fleets.









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